Controlling casino lighting content and audio content

ABSTRACT

A wagering game system and its operations are described herein. In embodiments, the operations can include presenting coordinated wagering game light and sound effects across multiple presentation devices in a casino. In some embodiments, the operations can trigger wagering game audio effects from lighting commands produced by network lighting controllers. The triggered audio can match characteristics of the light effects. The operations can include receiving, at a casino content presentation device, lighting data from a network lighting controller. The casino content presentation device associates the lighting data with a light effect and determines a sound effect, coupled with, or tied to, to, the light effect. The operations can further include presenting the sound effect on speakers associated with the casino content presentation device, and across other casino content presentation devices in the casino, as part of a casino-wide, synchronized, multi-media show.

RELATED APPLICATIONS

This application claims the priority benefit of U.S. ProvisionalApplication Ser. No. 61/230,372 filed Jul. 31, 2009.

LIMITED COPYRIGHT WAIVER

A portion of the disclosure of this patent document contains material,which is subject to copyright protection. The copyright owner has noobjection to the facsimile reproduction by anyone of the patentdisclosure, as it appears in the Patent and Trademark Office patentfiles or records, but otherwise reserves all copyright rightswhatsoever. Copyright 2010, WMS Gaming, Inc.

TECHNICAL FIELD

Embodiments of the inventive subject matter relate generally to wageringgame systems and networks that, more particularly, control casinolighting content and audio content.

BACKGROUND

Wagering game machines, such as slot machines, video poker machines andthe like, have been a cornerstone of the gaming industry for severalyears. Generally, the popularity of such machines depends on thelikelihood (or perceived likelihood) of winning money at the machine andthe intrinsic entertainment value of the machine relative to otheravailable gaming options. Where the available gaming options include anumber of competing wagering game machines and the expectation ofwinning at each machine is roughly the same (or believed to be thesame), players are likely to be attracted to the most entertaining andexciting machines. Shrewd operators consequently strive to employ themost entertaining and exciting machines, features, and enhancementsavailable because such machines attract frequent play and hence increaseprofitability to the operator. Therefore, there is a continuing need forwagering game machine manufacturers to continuously develop new gamesand gaming enhancements that will attract frequent play.

SUMMARY

In some embodiments, a computer-implemented method comprises: receiving,at a casino content presentation device, lighting data from a networklighting controller; determining a light effect associated with thelighting data; presenting the light effect, on the casino contentpresentation device, according to a timed presentation pattern, whereinthe timed presentation pattern is associated with a synchronized,casino-wide light show presentable on the casino content presentationdevice and on a plurality of additional casino content presentationdevices in a casino; determining an accompanying sound effect associatedwith the lighting data, wherein the accompanying sound effectaccompanies the light effect in the synchronized, casino-wide lightshow; and presenting the sound effect contemporaneously with the lighteffect as part of the synchronized, casino-wide light show.

In some embodiments, the computer-implemented method further comprisesdetermining a light effect identifier included in the lighting data;referencing an audio playlist associated with the casino contentpresentation device that includes an entry for the light effectidentifier; determining, from the audio play list, sound effectinstructions associated with the light effect identifier; determining anaudio file associated with the sound effect instructions; and playingthe audio file on speakers associated with the casino contentpresentation device.

In some embodiments, the computer-implemented method further comprisesdetermining a light effect identifier included in the lighting data;referencing a light effect playlist on the casino content presentationdevice that includes an entry for the light effect identifier;determining light effect instructions associated with the light effectidentifier; and controlling emotive lighting devices on the casinocontent presentation device based on the light effect instructions.

In some embodiments, determining the accompanying sound effectassociated with the lighting data comprises using the lighting data todetermine audio presentation instructions associated with the lightingdata, and automatically presenting the accompanying sound effectsynchronously with the light effect based on the audio presentationdata.

In some embodiments, the lighting data includes a light showidentification number provided by the network lighting controller inresponse to a community wagering game event, and wherein the light showidentification number identifies at least a portion of the synchronized,casino-wide light show.

In some embodiments, the casino content presentation device is one ormore of a wagering game machine, a display on a wagering game machine,an emotive lighting device associated with a wagering game machine, aperipheral display device associated with a wagering game machine, acasino network lighting device, a spotlight, a light emitting diodedevice, a lighting panel, and a casino overhead lighting device.

In some embodiments, one or more machine-readable media havinginstructions stored thereon, which when executed by a set of one or moreprocessors causes the set of one or more processors to performoperations comprising: receiving, at an emotive light controllerassociated with a wagering game machine, lighting data from a networklighting controller, wherein the emotive light controller and thenetwork lighting controller are connected via a dedicated lightingnetwork; determining a light effect identifier included in the lightingdata; determining a light effect associated with the light effectidentifier; presenting the light effect on an emotive lighting devicecontrolled by the emotive light controller, according to a timedpresentation pattern, wherein the timed presentation pattern isassociated with a coordinated, casino-network light show presentable onthe emotive lighting device and on a plurality of casino contentpresentation devices in a casino; determining a sound effect associatedwith the light effect identifier, wherein the sound effect accompaniesthe light effect in the coordinated, casino-network light show; andpresenting, contemporaneously with the light effect, the sound effect,on speakers associated with the wagering game machine.

In some embodiments, said operation of determining the sound effectassociated with the sound effect identifier includes operationscomprises determining an audio file associated with the light effectidentifier; determining sound effect presentation instructionsassociated with the light effect identifier; and playing the audio file,on the speakers associated with the wagering game machine, according tothe sound effect presentation instructions.

In some embodiments, the network lighting controller is configured tosend, exclusively, the lighting data from the network lightingcontroller.

In some embodiments, the operations further comprise using the lightingdata to trigger gaming activity on the wagering game machine.

In some embodiments, the one or more machine-readable media theoperations further comprises receiving the lighting data according tothe timed presentation pattern for the coordinated, casino-network lightshow; and presenting the sound effect according to the timedpresentation pattern.

In some embodiments, the one or more machine-readable media theoperations further comprises determining presentation characteristics ofthe light effect; and presenting the sound effect in coordination withthe presentation characteristics of the light effect.

In some embodiments, a system comprises: a network lighting controllerconfigured to determine a casino-wide, multi-media show presentableacross a plurality of casino-content presentation devices in a casino,wherein the casino-wide, multi-media show is related to a wagering gameevent for a community wagering game. The network lighting controller isalso configured to determine channels assigned to the plurality ofcasino-content presentation devices, generate network lighting controldata for the casino-wide, multi-media show, wherein the network lightingcontrol data is configured with light show identification informationfor individual multi-media effects presentable on the plurality ofcasino-content presentation devices, and wherein the light showidentification information is customized for each of the channels basedon a presentation pattern for the community wagering game. The networklighting controller is further configured to provide the networklighting control data to the channels assigned to the plurality ofcasino-content presentation devices, via a dedicated lighting network.The system further comprises a gaming effects controller associated withat least one casino-content presentation device from the plurality ofcasino-content presentation devices, configured to receive the networklighting control data, identify a sound effect associated with thenetwork lighting control data, and present the sound effect.

In some embodiments, the gaming effects controller is further configuredto determine a light effect associated with the network lighting controldata, and present the light effect, on the at least one casino-contentpresentation device, contemporaneously with the sound effect.

In some embodiments, the system further comprises a community wageringgame server configured to provide the wagering game event for thecommunity wagering game, determine that the at least one casino-contentpresentation device is associated with the community wagering game, andprovide the network lighting control data to the gaming effectscontroller for the at least one casino-content presentation devicebecause the at least one casino-content presentation device isassociated with the community wagering game.

In some embodiments, the at least one casino-content presentation deviceis associated with a wagering game machine, and wherein the communitywagering game server is further configured to determine a wagering gameplayer account associated with the community wagering game, anddetermine that the wagering game player account is logged on to thewagering game machine associated with the at least one casino-contentpresentation device.

In some embodiments, the casino-wide, multi-media show is tied tofunctionality for the community wagering game.

In some embodiments, the dedicated lighting network is a DMX lightingnetwork and wherein the network lighting data includes lighting showidentification numbers.

In some embodiments, an apparatus comprises an emotive light controllerconfigured to receive lighting data from a network lighting controller,determine a light effect associated with the lighting data, present thelight effect on one or more emotive lighting devices according topresentation instructions for a casino-wide content presentation,wherein the casino-wide content presentation is presentable on aplurality of casino-content presentation devices in a casino. Theapparatus also comprises a sound controller configured to determine asound effect associated with the lighting data, wherein the sound effectcorrelates with the light effect for the casino-wide contentpresentation, and present the sound effect contemporaneously with thelight effect as part of the casino-wide content presentation.

In some embodiments, the sound controller is further configured todetermine presentation characteristics of the light effect, and presentthe sound effect in coordination with the presentation characteristicsof the light effect.

In some embodiments, the presentation characteristics of the lighteffect comprise one or more of intensity, frequency, duration, anddirectionality of lighting content.

In some embodiments, an apparatus comprises: means for receivinglighting data from a network lighting controller, wherein the apparatusis connected to the network lighting controller via a dedicated lightingnetwork; means for determining a light effect identifier included in thelighting data; means for accessing a computerized storage mechanism thatincludes a reference to the light effect identifier; means fordetermining light effect presentation instructions associated with thereference to the light effect identifier; means for presenting a lighteffect on one or more emotive lighting devices according to the lighteffect presentation instructions; means for determining sound effectpresentation instructions associated with reference to the light effectidentifier; and means for presenting a sound effect, contemporaneouslywith the light effect, according to the sound effect presentationinstructions.

In some embodiments, the computerized storage mechanism includes one ormore light effect playlists and sound effect playlists that areassociated with each other via the reference to the light effectidentifier.

In some embodiments, the network lighting controller is a DMX lightingcontroller.

In some embodiments, the lighting data is associated with a wageringgame event that controls a wagering game presentation across a pluralityof presentation devices in a casino and wherein the apparatus isassociated with at least one of the plurality of presentation devices.

BRIEF DESCRIPTION OF THE DRAWING(S)

Embodiments are illustrated in the Figures of the accompanying drawingsin which:

FIGS. 1A and 1B are illustrations of coordinating wagering game lightand sound content, according to some embodiments;

FIG. 2 is an illustration of a wagering game system architecture 200,according to some embodiments;

FIG. 3 is a flow diagram illustrating coordinating sound content togaming light effects, according to some embodiments;

FIGS. 4A and 4B are illustrations of coordinating sound effects onnetwork devices for casino-wide lighting content, according to someembodiments;

FIG. 5 is an illustration of coordinating lighting content and soundcontent for network wagering games, according to some embodiments;

FIG. 6 is an illustration of a wagering game machine architecture 600,according to some embodiments; and

FIG. 7 is an illustration of a wagering game machine 700, according tosome embodiments.

DESCRIPTION OF ILLUSTRATIVE EMBODIMENTS

This description of the embodiments is divided into five sections. Thefirst section provides an introduction to embodiments. The secondsection describes example operating environments while the third sectiondescribes example operations performed by some embodiments. The fourthsection describes additional example operating environments while thefifth section presents some general comments.

Introduction

This section provides an introduction to some embodiments.

Many computerized wagering game systems have a variety of sound andgraphical elements designed to attract and keep a game player'sattention, such as sound effects, music, and animation. These gamepresentation features often include a variety of music, sound effects,and voices presented to complement a visual (e.g., video, computeranimated, mechanical, etc.) presentation of the wagering game on adisplay. Sound presentation, therefore, can greatly enhance a wageringgame player's gaming experience. Some gaming developers, however, haveencountered challenges in reliably timing and presenting sounds acrossdistances that span multiple machines such as for a bank attract lightshow (e.g., a light presentation that spans over several wagering gamemachines to attract attention to the bank of machines). For example,timing issues, packet collisions, data processing, and other issues canpresent an unreliable sound quality and timing. The challenge ofreliably presenting sound across a bank of machines becomes magnifiedfor sound presentation across larger areas, such as an entire casinofloor. Because gambling is associated with money, sound reliabilitybecomes even more critical when it involves presenting gaming outcomes.For example, if sound production is unreliable, sounds that accompanycasino-wide game activity may confuse or cause misunderstandings amonggaming patrons as to what patrons should do to participate inlarge-scale gaming activity, who won casino-wide games, where patronsshould go to collect money, etc. Unreliable sound production, therefore,can discourage gaming operators from using sound to present casino-widewagering game activity.

Some embodiments of the inventive subject matter, however, describeexamples of presenting reliably coordinated light and sound acrossmultiple machines casino-wide. For example, some embodiments can triggerwagering game audio effects using lighting commands that come fromtheatrical lighting controllers. In some embodiments, the triggeredaudio can correlate with characteristics of the light effects thatconvey wagering game activity, celebratory effects, background lighting,ambience lighting, theme lighting, etc.

Embodiments can be presented over any type of communications network(e.g., public or private) that provides access to wagering games.Multiple users can be connected to the networks via computing devices,such as wagering game machines. The multiple users can have accountsthat subscribe to specific services, such as account-based wageringsystems (e.g., account-based wagering game websites, account-basedcasino networks, etc.). In some embodiments herein a user may bereferred to as a player (i.e., of wagering games), and a player may bereferred to interchangeably as a player account. Account-based wageringsystems utilize player accounts when transacting and performingactivities, at the computer level, that are initiated by players.Therefore, a “player account” represents the player at a computerizedlevel. The player account can perform actions via computerizedinstructions. For example, in some embodiments, a player account may bereferred to as performing an action, controlling an item, communicatinginformation, etc. Although a player, or person, may be activating a gamecontrol or device to perform the action, control the item, communicatethe information, etc., the player account, at the computer level, can beassociated with the player, and therefore any actions associated withthe player can also be associated with the player account. Therefore,for brevity, to avoid having to describe the interconnection betweenplayer and player account in every instance, a “player account” may bereferred to herein in either context. Further, in some embodimentsherein, the word “gaming” is used interchangeably with “gambling”.

FIGS. 1A and 1B are illustrations of coordinating wagering game lightand sound content, according to some embodiments. In FIG. 1A, a wageringgame system (“system”) 100 includes multiple wagering game machines(e.g., wagering game machine 110, 130, 160). The system 100 alsoincludes a light show display panel 140 that spans large sections of acasino. The system 100 also includes directional lighting (e.g., spotlights 141, 142, 143) and other lighting display devices (e.g., overheadlighting 190, and other casino-lighting devices not shown) that are partof a casino's lighting equipment. The wagering game machines 110, 130,160, the light show display panel 140, the spot lights 141, 142, 143,and other devices (e.g., overhead lighting 190), are connected to adedicated lighting network 122 that is dedicated to transmittinglighting data (e.g., lighting commands and instructions). A networklighting controller 150 can provide lighting data via the dedicatedlighting network 122. The dedicated lighting network 122 can transmitinformation uni-directionally, and asynchronously, without specialprocessing (e.g., without automatic error checking and correction), viaa lighting communications protocol used specifically to control stagelighting and lighting special effects. One such lighting communicationsprotocol is the DMX512-A (DMX) protocol, an asynchronous, serial,digital data transmission standard for controlling lighting equipmentand accessories. The dedicated lighting network 122 transmits thelighting information instantaneously and directly (e.g., asynchronously,uni-directionally, without conflicts, without packet collisions, withoutpacket processing, etc.) to connected devices (e.g., the wagering gamemachines 110, 130, 160, the light show display panel 140, the spotlights 141, 142, 143, the overhead lighting 190, etc.). The connecteddevices can receive the lighting information simultaneously from thenetwork lighting controller 150.

The wagering game machines 110, 130, 160 can include emotive lightingdevices 101, 131, 161 utilized to present light effects. Examples ofemotive lighting devices can include light emitting display (LED) barsattached to a wagering game machine cabinet, lights on a cabinettop-box, marquee lights, chair lighting, reel illuminator lights, etc.The wagering game machines 110, 130, 160 may be grouped together in abank. The network lighting controller 150 can synchronize coordinatedlight shows on the emotive light devices 101, 131, 161. In someembodiments, the system 100 triggers sound content associated withlighting data provided from the network lighting controller 150. Inother words, a lighting command triggers a sound effect. The soundcontent can include sound effects tied to, or closely associated withlight effects (e.g., emotive light shows). The network lightingcontroller 150 can transmit lighting commands at a fixed rate so thatlighting timing is precise. All of the lighting devices that receive thelighting commands (e.g., the emotive lighting devices 101, 131, 161 onthe wagering game machines 110, 130, 160, the light show display panel140, the spot lights 141, 142, 143, and the overhead lighting 190) cancontemporaneously react with light effects. The lighting devices caneach include a local lighting controller that sees the lighting commandsand reacts to them based on various factors including the properties ofthe devices (e.g., location, state, etc.), timing of the lightingcommands, etc. The lighting devices that have associated soundproduction devices can have sound scripts, or audio playlists, whichrefer to sound content associated with the light effects. For instance,the wagering game machines 110, 130, 160, can have audio playlists thatmatch up to lighting data presented via the dedicated lighting network122. A local sound controller can receive the lighting commands from thededicated lighting network 122 and play sounds that accompany a lighteffect. The system 100 thus can invoke canned audio on the wagering gamemachines 110, 130, 160 based on triggering data presented from thenetwork lighting controller 150. For example, in FIG. 1A, a jackpot winproduces a light show. Specifically, a player account that is using thewagering game machine 130 may have hit a progressive bonus, or won someother network gaming award, which the casino desires to celebrate in ahighly noticeable way. Thus, the network lighting controller 150 sendslighting commands to each of the lighting devices to produce acoordinated light show. Specifically, the network lighting controller150 sends a first lighting command (e.g., in FIG. 1B, the networklighting controller 150 sends a light show number 45) to the overheadlighting 190 to shut off or dim. The network lighting controller 150sends second, third and fourth lighting commands, at the same time asthe first lighting command, to the spot lights 141, 142, and 143,respectively, to turn on and point toward the wagering game machine 130(e.g., in FIG. 1B, the network lighting controller 150 sends light shownumbers 44, 45, and 46 to each of the spot lights 141, 142, and 143,which each of the spot lights 141, 142, and 143 can interpret to pointin the proper direction at the wagering game machine 130). The networklighting controller 150 sends a fifth lighting command (e.g., in FIG.1B, the network lighting controller 150 sends the light show number 45),at the same time as the other commands, to the light show display panel140 to produce arrow images that highlight the wagering game machine130. At the same time, the network lighting controller 150 sends sixth,seventh, and eight lighting commands to the wagering game machines 110,130, and 160 respectively. The sixth lighting command, received by thewagering game machine 110, instructs the emotive light devices 101 toplay on a top light bar 102 to create a light effect that appears tomove in the direction of the wagering game machine 130. For example, inFIG. 1B, the network lighting controller 150 sends the light show number44 to the emotive light controller 106 of wagering game machine 110. Theemotive light controller 106 can reference a light effect playlist 107that indicates instructions when a specific show number is received(e.g., when show number 44 is received, the light effect playlist 107indicates instructions to present a right flowing, red-lit effect on thetop bar 102 with a medium light intensity). The eighth lighting command,received by the wagering game machine 160, instructs the emotive lightdevices 161 on a top light bar 162 to also create a light effect thatappears to move in the direction of the wagering game machine 130,although the direction of the movement is opposite to the direction ofmovement for light effect on the wagering game machine 110. The networklighting controller 150 knows the location of the wagering game machines110 and 160 in relation to wagering game machine 130 and sendsappropriate lighting commands. For example, in FIG. 1B, the networklighting controller 150 sent the light show number 44 to the emotivelight controller 106 to create, as shown in FIG. 1A, the right flowing,red-lit effect on the top bar 102. At the same time, however, thenetwork lighting controller 150, in FIG. 1B, sends the light show number46 to the wagering game machine 160 to create, as shown in FIG. 1A, aleft flowing, red-lit effect on the top bar 162. The wagering gamemachine 130 receives the seventh lighting command, which instructs theemotive light devices 131 to create a circling light pattern around thewagering game machine 130. For example, in FIG. 1B, the network lightingcontroller 150 sends the light show number 45 to an emotive lightcontroller 136 to create, as shown in FIG. 1A, the circling lightpattern. In FIG. 1B, when the emotive light controller 136, for wageringgame machine 130, receives the show number 45, a light effect playlist137 indicates instructions to present a circling, blinking, rainbowcolored light effect with a high light intensity.

The wagering game machines 110, 130 and 160 also have audio playliststhat recognize the sixth, seventh and eighth lighting commands and reactwith appropriate sound content. For example, referring specifically toFIG. 1B, the wagering game machine 110 includes a sound controller 108that references an audio playlist 109. The audio playlist 109 indicatesaudio instructions related to show number 44, including a sound filename (e.g., “whoosh.wav”), a volume level setting (e.g., “low”), and adirectionality or pattern (e.g., “flow right”). The directionality ofthe sound coordinates with the directionality of the light effect (e.g.,the right flowing light effect) on the top bar 102. For example,referring specifically to FIG. 1A, the speakers on the wagering gamemachine 110 can present a stereo type sound that appears to audibly movefrom left to right toward wagering game machine 130. Returning to FIG.1B, in one embodiment, the sound controller 108 for the wagering gamemachine 110 can control the volume of the right-flowing sound so thatonly a person at the wagering game machine 110 can hear it. In otherembodiments, however, the network lighting controller 150 and the soundcontroller 108 can work in concert to present a synchronized soundpresentation at the wagering game machine 110 and at the wagering gamemachine 160, that is loud enough, and that repeats in synchronicity, sothat a distant observer could hear bank-level directional sound thatappears to move toward the wagering game machine 130. At the same time,referring specifically to FIG. 1B, the wagering game machine 130includes a sound controller 138 that references an audio playlist 139.The audio playlist 139 indicates sound instructions related to shownumber 45, including a sound file name (e.g., “ding.wav”), a volumelevel setting (e.g., “high”), and a directionality or pattern (e.g.,“repeat”). The sound content for show 45, indicated in the audioplaylist 139, matches in function, or purpose, the light effect for show45 indicated in the light effect playlist 137 (e.g., presents a loudrepeating celebratory sound of congratulations, that comports with thecelebratory light effect of circling, blinking, rainbow colored light onthe emotive lighting devices 131 on the wagering game machine 130).

Although FIGS. 1A and 1B describes some embodiments, the followingsections describe many other features and embodiments.

Example Operating Environments

This section describes example operating environments and networks andpresents structural aspects of some embodiments. More specifically, thissection includes discussion about wagering game system architectures.

Wagering Game System Architecture

FIG. 2 is a conceptual diagram that illustrates an example of a wageringgame system architecture 200, according to some embodiments. Thewagering game system architecture 200 can include an account server 270configured to control user related accounts accessible via wagering gamenetworks and social networks. The account server 270 can store and trackplayer information, such as identifying information (e.g., avatars,screen name, account identification numbers, etc.) or other informationlike financial account information, social contact information, etc. Theaccount server 270 can contain accounts for social contacts referencedby the player account. The account server 270 can also provide auditingcapabilities, according to regulatory rules, and track the performanceof players, machines, and servers.

The wagering game system architecture 200 can also include a wageringgame server 250 configured to control wagering game content, providerandom numbers, and communicate wagering game information, accountinformation, and other information to and from a wagering game machine260. The wagering game server 250 can include a content controller 251configured to manage and control content for the presentation of contenton the wagering game machine 260. For example, the content controller251 can generate game results (e.g., win/loss values), including winamounts, for games played on the wagering game machine 260. The contentcontroller 251 can communicate the game results to the wagering gamemachine 260. The content controller 251 can also generate random numbersand provide them to the wagering game machine 260 so that the wageringgame machine 260 can generate game results. The wagering game server 250can also include a content store 252 configured to contain content topresent on the wagering game machine 260. The wagering game server 250can also include an account manager 253 configured to controlinformation related to player accounts. For example, the account manager253 can communicate wager amounts, game results amounts (e.g., winamounts), bonus game amounts, etc., to the account server 270. Thewagering game server 250 can also include a communication unit 254configured to communicate information to the wagering game machine 260and to communicate with other systems, devices and networks. Thewagering game server 250 can also include a secondary game controller255 configured to control secondary game communications, content, andother information including, but not limited to, information aboutcommunity wagering games.

The wagering game system architecture 200 can also include a wageringgame machine 260 configured to present wagering games and receive andtransmit information to control casino lighting content and sound. Thewagering game machine 260 can include a content controller 261configured to manage and control content and presentation of content onthe wagering game machine 260. The wagering game machine 260 can alsoinclude a content store 262 configured to contain content to present onthe wagering game machine 260. The wagering game machine 260 can beassociated with an emotive light controller 263 configured to controlcommunications including casino-content lighting control data. In someembodiments, the emotive light controller 263 can be included in thewagering game machine 260. In other embodiments, the emotive lightcontroller 263 is associated with the wagering game machine 260, thoughnot necessarily integral with, or included in, the wagering game machine260. For example, in some embodiments, the emotive light controller 263may be connected to, and control, emotive lighting devices that areattached to a cabinet for the wagering game machine 260, or that areproximate to, the wagering game machine 260. The wagering game machine260 can also be associated with a sound controller 264 configured todetermine sound content associated with casino-content lighting controldata and present the sound content contemporaneously with (e.g., insynchronicity with, in direct connection with, immediately following) apresentation of casino lighting content. In some embodiments, the soundcontroller 260 also may be included in the wagering game machine 260. Inother embodiments, however, the sound controller 260 may be associatedwith, but not necessarily a part of, the wagering game machine 260.

The wagering game system architecture 200 can also include a networklighting controller 240 configured to control environmental lightpresentation devices within a casino. The network lighting controller240 can provide emotive lighting presentation data, including lightpresentation commands on emotive lighting devices on or near wageringgame machines, as well as other devices within the casino such asspotlights, overhead emotive lighting, projectors, etc. The networklighting controller 240 can be configured to determine multi-media,casino-content, including casino-wide special effects that include soundeffects and light effects. The multi-media casino content can bepresentable across a plurality of casino content presentation devices(“presentation devices”) in a casino. The multi-media, casino-contenteffect can be related to a wagering game presentation or event. Thewagering game presentation or event can be tied to the functionality,activity, or purpose of a wagering game. For instance, wagering gamepresentations can be related to attracting wagering game players togroups of wagering game machines, presenting game related outcomesacross multiple wagering game machines, expressing group gaming activityacross multiple wagering game machines, focusing attention on aparticular person or machine in response to a gaming event, etc. FIGS.1A, 1B, 4A, 4B and 5, illustrate some examples of presentation devicesthat present sound and light effects that accompany a gaming event(e.g., a jackpot celebratory effect that focuses on a wagering gamemachine, a lightning strike that introduces a community gaming event,and a musical chair game that reveals a community wagering game winner).The network lighting controller 240 can also be configured to determinetiming control data for the multi-media effect. In some embodiments,timing control data can be stored on the network lighting controller240, or be accessible to the network lighting controller 240, to use tosend lighting commands in sequential order to network addresses ofpresentation device on a casino network. The network lighting controller240 can determine channels assigned with casino-content presentationdevices, such as the wagering game machine 260. In some embodiments, thepresentation devices can have an addresses assigned to a channel. Forexample, the wagering game machine 260 could be on one channel,peripheral devices could be on another channel, network lightpresentation devices can be on other channels, etc. In some embodiments,the network lighting controller 240 can be a DMX controller connected inparallel to the emotive lighting controller 263 on the wagering gamemachine 160. The DMX controller can also be connected in parallel to aplurality of other presentation devices (e.g., other wagering gamemachines, lighting presentation devices, etc.) within a casino, and cansimultaneously provide DMX lighting commands to the wagering gamemachine 260 and to the other presentation devices. DMX can change lightintensity, or other light characteristics, over time. Some embodimentsof DMX controllers can update commands very quickly (e.g., 30-47 times asecond) across multiple channels (e.g., 512 channels). A DMX controllercan put different commands in every channel (e.g., one channel can haveshow 12, one channel can show 11, etc.). The DMX can also have a framenumber within a show. Some devices can take up more than one channel(e.g., an emotive light might have three colors and may take up achannel for each color, a spotlight might have seven channels, etc.).Each device can receive 512 bytes of data from the DMX controller at anygiven time interval (e.g., frame). The 512 bytes of data can be dividedin different ways. For example, 6 bytes may address light effectbehavior, 6 bytes may include show numbers, 6 bytes may include framenumbers, 1 byte may include priority values, and so on for various lighteffect characteristics (e.g., intensity, color, pan, tilt, etc.). Thepresentation device that receives the DMX command data is programmed tointerpret the lighting data in the channel. In some embodiments, thepresentation devices can be DMX compliant including having a DMX inputport to accept DMX commands. In some embodiments, presentation devicescan convert the DMX commands to proprietary commands. In addition to theDMX protocol, other types of dedicated lighting protocols can includeAMX 192, CMX, SMX, PMX, protocols included in the EIA-485 standard, etc.

The wagering game system architecture 200 can also include a secondarycontent server 280 configured to provide content and control informationfor secondary games and other secondary content available on a wageringgame network (e.g., secondary wagering game content, promotions content,advertising content, player tracking content, web content, etc.). Thesecondary content server 280 can provide “secondary” content, or contentfor “secondary” games presented on the wagering game machine 260.“Secondary” in some embodiments can refer to an application's importanceor priority of the data. In some embodiments, “secondary” can refer to adistinction, or separation, from a primary application (e.g., separateapplication files, separate content, separate states, separatefunctions, separate processes, separate programming sources, separateprocessor threads, separate data, separate control, separate domains,etc.). Nevertheless, in some embodiments, secondary content and controlcan be passed between applications (e.g., via application protocolinterfaces), thus becoming, or falling under the control of, primarycontent or primary applications, and vice versa. The secondary contentserver 280 can include one or more different servers or devicesincluding a secondary game server (e.g., a bonus game server, etc.), anetwork game server (e.g., a progressive game server, a big eventserver), an advertising server, a community game server, etc. Thesecondary content server 280 can provide and control content forcommunity games, including networked games, social games, competitivegames, or any other game that multiple players can participate in at thesame time.

Each component shown in the wagering game system architecture 200 isshown as a separate and distinct element connected via a communicationsnetwork 222. However, some functions performed by one component could beperformed by other components. For example, the wagering game server 250can also be configured to perform functions of the emotive lightcontroller 263, the sound controller 264, and other network elementsand/or system devices. Furthermore, the components shown may all becontained in one device, but some, or all, may be included in, orperformed by multiple devices, as in the configurations shown in FIG. 2or other configurations not shown. For example, the account manager 253and the communication unit 254 can be included in the wagering gamemachine 260 instead of, or in addition to, being a part of the wageringgame server 250. Further, in some embodiments, the wagering game machine260 can determine wagering game outcomes, generate random numbers, etc.instead of, or in addition to, the wagering game server 250.

The wagering game machines described herein (e.g., wagering game machine260 can take any suitable form, such as floor standing models, handheldmobile units, bar-top models, workstation-type console models, surfacecomputing machines, etc. Further, wagering game machines can beprimarily dedicated for use in conducting wagering games, or can includenon-dedicated devices, such as mobile phones, personal digitalassistants, personal computers, etc.

In some embodiments, wagering game machines and wagering game serverswork together such that wagering game machines can be operated as thin,thick, or intermediate clients. For example, one or more elements ofgame play may be controlled by the wagering game machines (client) orthe wagering game servers (server). Game play elements can includeexecutable game code, lookup tables, configuration files, game outcome,audio or visual representations of the game, game assets or the like. Ina thin-client example, the wagering game server can perform functionssuch as determining game outcome or managing assets, while the wageringgame machines can present a graphical representation of such outcome orasset modification to the user (e.g., player). In a thick-clientexample, the wagering game machines can determine game outcomes andcommunicate the outcomes to the wagering game server for recording ormanaging a player's account.

In some embodiments, either the wagering game machines (client) or thewagering game server(s) can provide functionality that is not directlyrelated to game play. For example, account transactions and accountrules may be managed centrally (e.g., by the wagering game server(s)) orlocally (e.g., by the wagering game machines). Other functionality notdirectly related to game play may include power management, presentationof advertising, software or firmware updates, system quality or securitychecks, etc.

Furthermore, the wagering game system architecture 200 can beimplemented as software, hardware, any combination thereof, or otherforms of embodiments not listed. For example, any of the networkcomponents (e.g., the wagering game machines, servers, etc.) can includehardware and machine-readable media including instructions forperforming the operations described herein. Machine-readable mediaincludes any mechanism that provides (i.e., stores and/or transmits)information in a form readable by a machine (e.g., a wagering gamemachine, computer, etc.). For example, tangible machine-readable mediaincludes read only memory (ROM), random access memory (RAM), magneticdisk storage media, optical storage media, flash memory machines, etc.Machine-readable media also includes any media suitable for transmittingsoftware over a network.

Example Operations

This section describes operations associated with some embodiments. Inthe discussion below, some flow diagrams are described with reference toblock diagrams presented herein. However, in some embodiments, theoperations can be performed by logic not described in the blockdiagrams.

In certain embodiments, the operations can be performed by executinginstructions residing on machine-readable media (e.g., software), whilein other embodiments, the operations can be performed by hardware and/orother logic (e.g., firmware). In some embodiments, the operations can beperformed in series, while in other embodiments, one or more of theoperations can be performed in parallel. Moreover, some embodiments canperform more or less than all the operations shown in any flow diagram.

FIG. 3 is a flow diagram (“flow”) 300 illustrating coordinating soundcontent to gaming light effects, according to some embodiments. FIGS.1A, 1B, 4A, 4B, and 5 are conceptual diagrams that help illustrate theflow 300 of FIG. 3, according to some embodiments. This description willpresent FIG. 3 in concert with FIGS. 1A, 1B, 4A, 4B, and 5. In FIG. 3,the flow 300 begins at processing block 302, where a wagering gamesystem (“system”), including a casino-content presentation device(“presentation device”), receives lighting data from a network lightingcontroller. The network lighting controller can be a casino-widelighting controller, such as a DMX lighting controller that generatesand provides the lighting data to the presentation device. The lightingdata can include a show identification number and frame number (e.g., asdescribed above in FIGS. 1A and 1B), which the casino-wide lightingcontroller can provide to the presentation device via a dedicatedlighting network. In some embodiments, the network lighting controllercan be a lighting controller for a bank of wagering game machines. Forexample, in FIGS. 1A and 1B, the wagering game machines 110, 130, 160can include communications devices (e.g., peer-to-peer networkcommunication mechanisms) that allow the wagering game machines 110,130, 160 to communicate with each other at a bank level to presentsynchronized bank content, including bank-level emotive light shows. Insome embodiments, the system can include both a casino-wide networklighting controller and a bank-level network lighting controller, fromwhich the presentation device can receive the lighting data. Thepresentation device can be a wagering game machine, a peripheraldisplay, an overhead lighting device, a spotlight, a light emittingdiode (LED) panel, a digital display, or any other device in a casinothat presents light effects. FIG. 1A for example, illustrates examplesof many different presentation devices including the wagering gamemachines 110, 130, 160, the light show display panel 140, the spotlights 141, 142, 143, and the overhead lighting 190. The presentationdevice can associate the lighting data with a light effect, accessibleto the presentation device (e.g., via instructions stored on thepresentation device to produce the light effect).

FIGS. 4A, 4B and 5 illustrate examples of light effects associated withwagering game activity. For example, FIGS. 4A and 4B illustrates a“lightning strike” light effect that spans a large section of a casino.The “lightning strike” light effect is associated with a casino-widecelebratory effect for a group or community game, such as a progressivejackpot wagering game. FIG. 5 illustrates a musical-chair type “chase”light effect that cycles through a group of eligible wagering gamemachines participating in a group or community game that lights upwagering game machines one at a time, until stopping on a singlewagering game machine. The wagering game machine upon which the lightcycle stops wins the community wagering game.

In FIGS. 4A and 4B, a wagering game system (“system”) 400 includes anetwork lighting controller 450 and a multitude of presentation devicesincluding wagering game machines 410, 430, 460, theatrical lightingpanels 412, 413, and theatrical spotlights 440, 441. The networklighting controller 450 provides lighting commands to the presentationdevices. Some of the presentation devices include audio devicesincluding overhead speakers 414, 415 (associated respectively withtheatrical lighting panels 412 and 413), and speakers 411, 431, and 461(associated respectively with wagering game machines 410, 430, and 460).In some embodiments, the speakers 414 and 415 can be connected, orintegrated with, the theatrical lighting panels 412, 413 as a unit. Inother embodiments, however, the speakers 414 and 415 can be separatefrom the theatrical lighting panels 412 and 413 (though still associatedwith the theatrical lighting panels 412 and 413) and can have their ownemotive light controllers that can receive lighting data and interpretit to produce sound. The network lighting controller 450 sends shownumbers to the presentation devices in a synchronized pattern giving theimpression of a lightning strike that appears to strike one point in acasino (i.e., on the theatrical lighting panel 412 and spotlights 440 attime t1 in FIG. 4A). The lightning strike effect also includes lighteffects that appear to expand outward from the central striking point.For example, in FIG. 4A, at time t1, light effects appear on wageringgame machines 410 and 430 (e.g., on emotive lighting devices 416 and 436associated, respectively, with wagering game machines 410 and 430).Then, in FIG. 4B, at time t2, light effects appear on wagering gamemachines 430, 460 (e.g., on emotive lighting devices 436 and 466associated, respectively, with wagering game machines 430 and 460), onspotlights 441, and on the theatrical lighting panel 413 giving theimpression that the flash from the lightning strike is traveling outwardaway from the striking point. FIGS. 4A and 4B are described in furtherdetail below, illustrating how the system 400 can coordinate soundeffects with the lightning strike light effect.

In FIG. 5, a wagering game system (“system”) 500 includes a networklighting controller 550, a community game server 540, an account server570, and several wagering game machines 501, 502, 503, 504, 505, 506,507, and 508 (“wagering game machines 501-508”). The network lightingcontroller 550 is connected directly, via a dedicated lighting network521, to the wagering game machines 501-508. The network lightingcontroller 550 and the wagering game machines 501-508 are also connectedto a communication network 522. The community game server 540 and theaccount server 570 are also connected to the communication network 522.The account server 570 can communicate player account data to and fromthe wagering game machines 501-508 and the community game server 540.For example, at wagering game machine 501 a player account 515 is loggedin for a casino patron (e.g., “Marcus Miller”). The community gameserver 540 can provide information to the network lighting controller550 about a musical-chair type progressive game (“community game”) 512,for which the player account 515 is eligible. Other player accounts atwagering game machines 503, 505, 506, and 507 are also eligible for thecommunity game 512. The network lighting controller 550 can present acoordinated chase effect, or similar type of light effect, associatedwith the community game 512, that reveals a winner for the communitygame 512 by cycling a light effect through eligible wagering gamemachines 501, 503, and 505-507. FIG. 5 will be described in furtherdetail below illustrating how the system 500 can coordinate soundeffects with the chase light effect.

Returning to FIG. 3, the flow 300 continues at processing block 304,where the system determines a light effect from the lighting data andpresents the light effect, on the casino content presentation device,according to timing control data for the light presentation. In someembodiments, the timing control data is stored on a network lightingcontroller, which sends lighting commands to presentation devices in atimed sequence. For example, in FIGS. 4A and 4B the network lightingcontroller 450 generates show numbers and frame numbers in a propersequence, according to stored timing data, to coordinate thepresentation of the lightning strike lighting. Each presentation devicein the system 400 can have a unique address. The network lightingcontroller 450 can send the show numbers and frame numbers to eachpresentation device at its address at the proper time to initiate alight presentation. The system 400 connects the presentation deviceswith a dedicated lighting network, such as the DMX lighting network,which has limited data processing and little, if any, communication dataother than lighting presentation commands and data (e.g., limitedexclusively, in some examples, to lighting show numbers and framenumbers). For example, at time t1 in FIG. 4A, the network lightingcontroller 450 sends a show number (e.g., show number 12) to thespotlights 440, the theatrical lighting panel 412, and the wagering gamemachine 410. The show number “12” is a show number that indicates tolighting devices to perform an effect associated with the initiallightning strike, such a bright-light-flash effect. The network lightingcontroller 450 knows that the theatrical lighting panel 412 will be thecenter point for the lightning strike. For example, a community gameserver or wagering game server may have provided that information to thenetwork lighting controller 450 and instructed it to present alightning-strike show starting at a network address associated with thetheatrical lighting panel 412. The network lighting controller 450 canbe configured to thus send the show number 12 (i.e., the show number forthe “strike” or “flash” in the lightning strike show) to the theatricallighting panel 412. The network lighting controller 450 may also know,according to configuration or timing data for the lightning strike show,to send the show number 12 to the nearby spotlights 440 and wageringgame machine 410. At the same time, t1, the network lighting controller450 sends a show number 13 to the wagering game machine 430. The shownumber 13 may evoke a light effect that is a different type of lighteffect (e.g., different light intensity, different presentation pattern,etc.) than the light effect evoked by show number 12 on the wageringgame machine 410. The network lighting controller 450 relies on thepresentation devices to interpret what the show numbers mean andtherefore can, in some embodiments, limit sent data to strictly shownumbers and frame numbers. For instance, in some embodiments,presentation devices can store configuration files, or some other formof computerized storage mechanism (e.g., database records, libraries,game settings, etc.) that include lighting scripts, or light effectplaylists, that reference particular show numbers and frame numbers. Thelight effect playlists can be associated with show numbers and framenumbers provided in the lighting data. The presentation devices canmonitor the show numbers and frame numbers from the lighting data andactivate the light effect playlists to play the light effects on emotivelighting devices or other light presentation devices. The presentationdevices can have the show numbers and frame numbers stored in theconfiguration files (e.g., in the light effect playlists). When thepresentation device receives the lighting data, the presentation devicecan reference the light effect playlists to determine how to presentlight shows on emotive lighting devices associated with the presentationdevice. As the same time, the presentation devices can reference audioplaylists to determine how to present sound shows that accompany (e.g.,are closely tied to) the light shows (described further below inconjunction with processing block 306). In FIG. 4A, at time t1, thewagering game machine 410 and the theatrical light panel 412 receive theshow number 12. The theatrical light panel 412 refers to a showconfiguration file 417 that references the show number 12 and indicatesthat for frames 1-50, the theatrical light panel 412 should play a“light flash” light effect at an intensity level of “+100.” At the sametime t1, the wagering game machine 410 refers to a show configurationfile 419 that references the show number 12 and indicates that forframes 1-50, emotive lighting devices 416 should present a “light flash”light effect at an intensity level of “+75.” The wagering game machine430, also at time t1, receives the show number 13. The wagering gamemachine 430 refers to a show configuration file 439 that references theshow number 13 and indicates that for frames 1-50, emotive lightingdevices 436 should present a “light flash” effect at an intensity levelof “+65,” which is different (e.g., dimmer) than the light effect atwagering game machine 410. The network lighting controller 450 can alsosend null data, or in some cases no data, to other presentation devicesthat do not have to present a light effect yet (e.g., the wagering gamemachine 460, the theatrical lighting panel 413, and the spotlights 441at time t1). In some embodiments, the null data may include null lightshow values, but may include preparation data to prepare the unlitpresentation devices (e.g., the wagering game machine 460, thetheatrical lighting panel 413, and the spotlights 441 at time t1) toreceive upcoming data, for instance, so that the unlit presentationdevice can queue up content, such as sound content, to present withlighting data. Later, as the lightning strike light effect progresses,such as at time t2, in FIG. 4B, the network lighting controller 450shifts the light effect geographically to the right by sending shownumber 12 to the wagering game machine 430 and to the spotlights 441 toconvey the sense of movement of light across the casino floor outwardfrom the central lightning-strike point. The network lighting controller450 can, at the same time t2, send show number 13 to the wagering gamemachine 460 to present the same light effect as wagering game machine430 did at time t1, again shifting the light effects to the right. Thewagering game machine 460 (or emotive lighting controller associatedwith wagering game machine 460) can light the emotive lighting devices466 to be dimmer than the emotive lighting devices 436 on wagering gamemachine 430. The network lighting controller 450 also sends a shownumber 15 to the theatrical lighting panel 413, which the theatricallighting panel 413 interprets to present a light effect that is dimmerthan the original lightning strike effect presented on the theatricallighting panel 412 at time t1. At time t2, the theatrical lighting panel413 can reference a show configuration file 421, which indicates thatduring frames 1 to 50 the theatrical lighting panel 413 should present a“flash” light effect at an intensity of “+20.” The network lightingcontroller 450 further sends show number 14 to the theatrical lightingpanel 412, and the wagering game machine 410. The show number 14 may beinterpreted by the theatrical light panel 412 and the wagering gamemachine 410 to not present any light effects (as the initial lightningstrike effect has already occurred). However, the show number 14 may beinterpreted to present sound content on the speakers 411 and the speaker414, which will be described further below at processing block 308.Further, any of the light show numbers can trigger audio on any of thepresentation devices that are equipped to produce sound, which will alsobe described at processing block 308.

In FIG. 5, the network lighting controller 550 can also present lightingdata in the proper sequence to the presentation devices in the system500. For example, the network lighting controller 550 can presentlighting data including coordinated lighting instructions, such assynchronized show numbers, to eligible wagering game machines includingwagering game machines 501, 503, and 505-507. For instance, at a firsttime, the network lighting controller 550 sends lighting data to anemotive lighting controller for wagering game machine 501, which in turnlights up emotive lighting devices on the wagering game machine 501. Ata second time, the network lighting controller 550 sends lighting datato the emotive lighting controller for wagering game machine 501 to dim,or turn off, emotive lighting on wagering game machine 501. Also at thesecond time, the network lighting controller 550 sends lighting data toan emotive lighting controller for wagering game machine 503, whichlights up emotive lighting devices on the wagering game machine 503. Thenetwork lighting controller 550 continues sending lighting data toemotive lighting controllers that control (e.g., turn on, turn off,light ups, dim, etc.) emotive lighting devices on eligible wagering gamemachines, one wagering game machine at a time (e.g., dims lighting onwagering game machine 503 and turns on lighting for wagering gamemachine 505 at a third time, dims lighting on wagering game machine 505and turns on lighting on wagering game machine 506 at a fourth time,dims lighting on wagering game machine 506 and turns on lighting onwagering game machine 507 at a fifth time, and so on in a repeatingpatterns around the eligible wagering game machines 501, 503 and505-507). The lighting control timing can be very precise and, becausethe presentation devices are connected to a dedicated lighting network521, all presentation devices receive their lighting data quickly enoughto interpret the lighting data and present light effects in asynchronized pattern. The network lighting controller 550 times andcontrols the lighting data (e.g., generates show numbers according to aninternal timing mechanism, determines where to send show numbers, andsends the show numbers in a synchronized pattern). The presentationdevices can interpret and play the lighting data immediately after it isreceived. In other embodiments, however, the network lighting controller550 can include timing control instructions in the lighting data in theform of timing instructions. In other embodiments, other lightingcontrol sources (e.g., bank lighting controllers) can send lighting datainstead of, or in addition to, lighting data sent from the networklighting controller. Emotive light controllers on presentation devicescan prioritize and control the lighting data and use the timing controlinstructions to present light effects. In other embodiments, the timingcontrol can be stored on the presentation devices themselves in the formof timing instructions that interpret and manipulate the timing of thepresentation. In other embodiments, other devices or services on thenetwork can provide timing data (e.g., a lighting controller connectedvia an Ethernet network dedicated strictly to presenting timing controldata for light effects).

Returning to FIG. 3, the flow 300 continues at processing block 306,where the system uses the lighting data to determine a sound effect thataccompanies the light effect and presents the accompanying sound effectcontemporaneously with the light effect. The lighting data can triggeraudio effects on the presentation device or on associated audioproduction devices. For instance, in some embodiments the presentationdevices can store sound scripts, or audio playlists, that referencesound files for audio effects. The audio playlists can be associatedwith show numbers and frame numbers provided in the lighting data. Thepresentation devices can monitor the show numbers and frame numbers fromthe lighting data and activate the audio playlists to play the soundfiles. The presentation devices can have the show numbers and framenumbers stored in configuration files (e.g., light effect playlists andaudio playlists). When the presentation device receives the lightingdata, as described further above, the presentation device can referencethe light effect playlists to determine how to present light shows onemotive lighting devices associated with the presentation device. As thesame time, the presentation devices can reference audio playlists todetermine how to present sound shows that accompany (e.g., are closelytied to) the light shows. Thus, the presentation devices (e.g., emotivelight controllers associated with the presentation devices) monitorlight commands, but use the light commands to trigger both light andsound content, for example, as described earlier in FIGS. 1A and 1B. Insome embodiments, the sound effect is a specific sound, or series ofsounds, that coordinates with (e.g., accompanies, enhances, completes,mirrors, matches, parallels, harmonizes with, comports with,complements, corresponds with, balances, correlates with, conforms to,etc.) presentation characteristics (e.g., intensity, frequency,duration, directionality, etc.) of a light effect to create acoordinated multi-media show that includes coupled sound effects andlight effects. In FIGS. 4A and 4B, for example, the lightning strikelight effect can have accompanying thunder sound effects. The thundersound effects can follow the light effects and emanate, or extend,outward from the lightning strike in a pre-determined sound presentationpattern. For example, at time t1, in FIG. 4A, the wagering game machine410 and the theatrical light panel 412 receive the show number 12. Thetheatrical light panel 412 refers to the show configuration file 417that references the show number 12 and indicates that for frames 1-50,the speaker 414 should play a “crack.wav” sound file at a volume levelof “+100.” At the same time t1, the wagering game machine 410 refers tothe show configuration file 419 that references the show number 12 andindicates that for frames 1-50, the speakers 411 should play the“crack.wav” sound file at a volume level of “+75.” The wagering gamemachine 430, also at time t1, receives the show number 13. The wageringgame machine 430 refers to the show configuration file 439 thatreferences the show number 13 and indicates that no sound effect shouldbe played during frames 1-25, but that during frames 26-50, the speakers431 should play the “crackle.wav” sound file at a volume level of “+50.”Presentation devices can interpret show numbers and frame numbers toplay a combination of lights or sounds (i.e., both light and sounds,only lights, or only sounds). For instance, shows numbers can triggerslights, for the lightning strike effect, that play a lesser and lesseramount of light. At the same times, show numbers can trigger sounds ofthe thunder that travels with lesser and lesser amounts of sound tosimulate the attenuating sound waves of the thunder (i.e., sound volumeranges from loud to soft). Because of the range of volumes of thundersound effects, and because the sound of the thunder lingers longer thanlight effects, some show numbers may trigger only sound effects and notlight effects. For example, in FIG. 4B, at time t2, the theatrical lightpanel 412 receives the show number 14, which does not trigger a lighteffect because the initial lightning strike had already occurred, butdoes trigger the speaker 414 to reference the show configuration file417 and determine that for show 14, from frames 1 to 100, the speaker414 should play the “rumble.wav” sound file, which produces a lowerthunder rumbling sound, that reduces volume level from +75 to 0throughout the frames 1 to 100. At the same time t2, the theatricallighting panel 413 can reference the show configuration file 421, whichindicates that, during frames 1 to 50, the speaker 415 should present a“rumble.wav” sound file at a volume level of “+50.” In some embodiments,the system 400 can also use show numbers, and other lighting data, totrigger, or activate other presentation devices, other than displays orspeakers. For example, the system 400 can use lighting data to triggersub-woofers in a chair, which present inaudible sound waves thatgenerate a rumbling sound. In another example, the system 400 can uselighting data to trigger vibration devices that produce vibrations tiedto the multi-media effect (e.g., vibration devices in the chair orhandles of a wagering game machine to enhance the thunder effects).

In FIG. 5, the cycling, chase light effect produced by the networklighting controller 550 can have accompanying beeping sounds thatindicate when one of the eligible wagering game machines (e.g., machines501, 503, and 505-507) is selected in turn during the cycling, chaselight effect of the musical-chair type game. For instance, as the chaselight effect cycles in the chase pattern through the eligible wageringgame machines, beeping sound effects can moves in synchronicity with thecycling light effect. For instance, when it is time for the wageringgame machine 501 to light up, the wagering game machine 501 can receivea show number 61 and frame number 1. An emotive light controller for thewagering game machine 501 can access a configuration file 517 thatindicates a specific sound effect (e.g., “beep.wav”) for the show number61 at frame 1. The speakers on the wagering game machine 501 can producea “beep” sound effect. In some embodiments, the sound effect is relatedto a wagering game event, function, outcome, process, activity, etc. Forexample, in FIG. 5, the “beep” sound effect indicates a current state(e.g., position, location, interval, etc.) in a reveal process for thecommunity musical chair game. When the light effects and “beep” soundeffects come to a stop on a wagering game machine, such as wagering gamemachine 501, casino patrons can visibly see and hear who the winner wasfor the musical chair game.

Returning to FIG. 3, in some embodiments, presentation devices caninclude light and sound controllers to interpret show numbers, such asthe emotive light controllers 106, 136 and the sound controllers 108 and138 in FIG. 1B. In some embodiments, a wagering game machine's operatingsystem can be configured to interpret lighting data. In otherembodiments, central game controllers, community game controllers,wagering game servers, or other types of centralized servers or devicescan interpret lighting data that triggers sound effects. In someembodiments, the system can analyze lighting characteristics andgenerate sounds that accompany the lighting characteristics (e.g., thesystem determines a pulsing light effect and generates a sound effectthat matches the rhythm of the pulsing, the system determines a lightintensity level and matches sound effects to have an equivalent volumelevel, the system determines a direction of movement for a light effectand generates a sound effect with a matching direction, etc.). In someembodiments, the devices that provide and control lighting data can alsoprovide prioritized lighting commands (e.g., include priority values inthe lighting commands) and can synchronize presentation of the light andsound effects on presentation devices using priority values. In someembodiments, the system can use lighting data to trigger gaming activityon the presentation devices (e.g., trigger game activity on anapplication running a wagering game machine, launch an application,close an application, interact with an accounting system, interact witha marketing server, request maintenance, perform player tracking, etc.).

Additional Example Operating Environments

This section describes example operating environments, systems andnetworks, and presents structural aspects of some embodiments.

Wagering Game Machine Architecture

FIG. 6 is a conceptual diagram that illustrates an example of a wageringgame machine architecture 600, according to some embodiments. In FIG. 6,the wagering game machine architecture 600 includes a wagering gamemachine 606, which includes a central processing unit (CPU) 626connected to main memory 628. The CPU 626 can include any suitableprocessor, such as an Intel® Pentium processor, Intel® Core 2 Duoprocessor, AMD Opteron™ processor, or UltraSPARC processor. The mainmemory 628 includes a wagering game unit 632. In some embodiments, thewagering game unit 632 can present wagering games, such as video poker,video black jack, video slots, video lottery, reel slots, etc., in wholeor part.

The CPU 626 is also connected to an input/output (“I/O”) bus 622, whichcan include any suitable bus technologies, such as an AGTL+ frontsidebus and a PCI backside bus. The I/O bus 622 is connected to a payoutmechanism 608, primary display 610, secondary display 612, value inputdevice 614, player input device 616, information reader 618, and storageunit 630. The player input device 616 can include the value input device614 to the extent the player input device 616 is used to place wagers.The I/O bus 622 is also connected to an external system interface 624,which is connected to external systems (e.g., wagering game networks).The external system interface 624 can include logic for exchanginginformation over wired and wireless networks (e.g., 802.11g transceiver,Bluetooth transceiver, Ethernet transceiver, etc.)

The I/O bus 622 is also connected to a location unit 638. The locationunit 638 can create player information that indicates the wagering gamemachine's location/movements in a casino. In some embodiments, thelocation unit 638 includes a global positioning system (GPS) receiverthat can determine the wagering game machine's location using GPSsatellites. In other embodiments, the location unit 638 can include aradio frequency identification (RFID) tag that can determine thewagering game machine's location using RFID readers positionedthroughout a casino. Some embodiments can use GPS receiver and RFID tagsin combination, while other embodiments can use other suitable methodsfor determining the wagering game machine's location. Although not shownin FIG. 6, in some embodiments, the location unit 638 is not connectedto the I/O bus 622.

In some embodiments, the wagering game machine 606 can includeadditional peripheral devices and/or more than one of each componentshown in FIG. 6. For example, in some embodiments, the wagering gamemachine 606 can include multiple external system interfaces 624 and/ormultiple CPUs 626. In some embodiments, any of the components can beintegrated or subdivided.

In some embodiments, the wagering game machine 606 includes a gamingeffects controller 637. The gaming effects controller 637 can processcommunications, commands, or other information, where the processing cancontrol wagering game lighting content and audio content.

Furthermore, any component of the wagering game machine 606 can includehardware, firmware, and/or machine-readable media including instructionsfor performing the operations described herein.

Wagering Game Machine

FIG. 7 is a conceptual diagram that illustrates an example of a wageringgame machine 700, according to some embodiments. Referring to FIG. 7,the wagering game machine 700 can be used in gaming establishments, suchas casinos. According to some embodiments, the wagering game machine 700can be any type of wagering game machine and can have varying structuresand methods of operation. For example, the wagering game machine 700 canbe an electromechanical wagering game machine configured to playmechanical slots, or it can be an electronic wagering game machineconfigured to play video casino games, such as blackjack, slots, keno,poker, blackjack, roulette, etc.

The wagering game machine 700 comprises a housing 712 and includes inputdevices, including value input devices 718 and a player input device724. For output, the wagering game machine 700 includes a primarydisplay 714 for displaying information about a basic wagering game. Theprimary display 714 can also display information about a bonus wageringgame and a progressive wagering game. The wagering game machine 700 alsoincludes a secondary display 716 for displaying wagering game events,wagering game outcomes, and/or signage information. While somecomponents of the wagering game machine 700 are described herein,numerous other elements can exist and can be used in any number orcombination to create varying forms of the wagering game machine 700.

The value input devices 718 can take any suitable form and can belocated on the front of the housing 712. The value input devices 718 canreceive currency and/or credits inserted by a player. The value inputdevices 718 can include coin acceptors for receiving coin currency andbill acceptors for receiving paper currency. Furthermore, the valueinput devices 718 can include ticket readers or barcode scanners forreading information stored on vouchers, cards, or other tangibleportable storage devices. The vouchers or cards can authorize access tocentral accounts, which can transfer money to the wagering game machine700.

The player input device 724 comprises a plurality of push buttons on abutton panel 726 for operating the wagering game machine 700. Inaddition, or alternatively, the player input device 724 can comprise atouch screen 728 mounted over the primary display 714 and/or secondarydisplay 716.

The various components of the wagering game machine 700 can be connecteddirectly to, or contained within, the housing 712. Alternatively, someof the wagering game machine's components can be located outside of thehousing 712, while being communicatively coupled with the wagering gamemachine 700 using any suitable wired or wireless communicationtechnology.

The operation of the basic wagering game can be displayed to the playeron the primary display 714. The primary display 714 can also display abonus game associated with the basic wagering game. The primary display714 can include a cathode ray tube (CRT), a high resolution liquidcrystal display (LCD), a plasma display, light emitting diodes (LEDs),or any other type of display suitable for use in the wagering gamemachine 700. Alternatively, the primary display 714 can include a numberof mechanical reels to display the outcome. In FIG. 7, the wagering gamemachine 700 is an “upright” version in which the primary display 714 isoriented vertically relative to the player. Alternatively, the wageringgame machine can be a “slant-top” version in which the primary display714 is slanted at about a thirty-degree angle toward the player of thewagering game machine 700. In yet another embodiment, the wagering gamemachine 700 can exhibit any suitable form factor, such as a freestanding model, bar top model, mobile handheld model, or workstationconsole model.

A player begins playing a basic wagering game by making a wager via thevalue input device 718. The player can initiate play by using the playerinput device's buttons or touch screen 728. The basic game can includearranging a plurality of symbols along a pay line 732, which indicatesone or more outcomes of the basic game. Such outcomes can be randomlyselected in response to player input. At least one of the outcomes,which can include any variation or combination of symbols, can trigger abonus game.

In some embodiments, the wagering game machine 700 can also include aninformation reader 752, which can include a card reader, ticket reader,bar code scanner, RFID transceiver, or computer readable storage mediuminterface. In some embodiments, the information reader 752 can be usedto award complimentary services, restore game assets, track playerhabits, etc.

The described embodiments may be provided as a computer program product,or software, that may include a machine-readable medium having storedthereon instructions, which may be used to program a computer system (orother electronic device(s)) to perform a process according toembodiments(s), whether presently described or not, because everyconceivable variation is not enumerated herein. A machine readablemedium includes any mechanism for storing or transmitting information ina form (e.g., software, processing application) readable by a machine(e.g., a computer). The machine-readable medium may include, but is notlimited to, magnetic storage medium (e.g., floppy diskette); opticalstorage medium (e.g., CD-ROM); magneto-optical storage medium; read onlymemory (ROM); random access memory (RAM); erasable programmable memory(e.g., EPROM and EEPROM); flash memory; or other types of mediumsuitable for storing electronic instructions. In addition, embodimentsmay be embodied in an electrical, optical, acoustical or other form ofpropagated signal (e.g., carrier waves, infrared signals, digitalsignals, etc.), or wireline, wireless, or other communications medium.

General

This detailed description refers to specific examples in the drawingsand illustrations. These examples are described in sufficient detail toenable those skilled in the art to practice the inventive subjectmatter. These examples also serve to illustrate how the inventivesubject matter can be applied to various purposes or embodiments. Otherembodiments are included within the inventive subject matter, aslogical, mechanical, electrical, and other changes can be made to theexample embodiments described herein. Features of various embodimentsdescribed herein, however essential to the example embodiments in whichthey are incorporated, do not limit the inventive subject matter as awhole, and any reference to the invention, its elements, operation, andapplication are not limiting as a whole, but serve only to define theseexample embodiments. This detailed description does not, therefore,limit embodiments, which are defined only by the appended claims. Eachof the embodiments described herein are contemplated as falling withinthe inventive subject matter, which is set forth in the followingclaims.

1. A computer-implemented method, comprising: receiving, at a casinocontent presentation device, lighting data from a network lightingcontroller; determining a light effect associated with the lightingdata; presenting the light effect, on the casino content presentationdevice, according to a timed presentation pattern, wherein the timedpresentation pattern is associated with a synchronized, casino-widelight show presentable on the casino content presentation device and ona plurality of additional casino content presentation devices in acasino; determining an accompanying sound effect associated with thelighting data, wherein the accompanying sound effect accompanies thelight effect in the synchronized, casino-wide light show; and presentingthe sound effect contemporaneously with the light effect as part of thesynchronized, casino-wide light show.
 2. The computer-implemented methodof claim 1, further comprising: determining a light effect identifierincluded in the lighting data; referencing an audio playlist associatedwith the casino content presentation device that includes an entry forthe light effect identifier; determining, from the audio play list,sound effect instructions associated with the light effect identifier;determining an audio file associated with the sound effect instructions;and playing the audio file on speakers associated with the casinocontent presentation device.
 3. The computer-implemented method of claim1, further comprising: determining a light effect identifier included inthe lighting data; referencing a light effect playlist on the casinocontent presentation device that includes an entry for the light effectidentifier; determining light effect instructions associated with thelight effect identifier; and controlling emotive lighting devices on thecasino content presentation device based on the light effectinstructions.
 4. The computer-implemented method of claim 1, whereindetermining the accompanying sound effect associated with the lightingdata comprises, using the lighting data to determine audio presentationinstructions associated with the lighting data, and automaticallypresenting the accompanying sound effect synchronously with the lighteffect based on the audio presentation data.
 5. The computer-implementedmethod of claim 1, wherein the lighting data includes a light showidentification number provided by the network lighting controller inresponse to a community wagering game event, and wherein the light showidentification number identifies at least a portion of the synchronized,casino-wide light show.
 6. The computer-implemented method of claim 1,wherein the casino content presentation device is one or more of awagering game machine, a display on a wagering game machine, an emotivelighting device associated with a wagering game machine, a peripheraldisplay device associated with a wagering game machine, a casino networklighting device, a spotlight, a light emitting diode device, a lightingpanel, and a casino overhead lighting device.
 7. One or moremachine-readable media having instructions stored thereon, which whenexecuted by a set of one or more processors causes the set of one ormore processors to perform operations comprising: receiving, at anemotive light controller associated with a wagering game machine,lighting data from a network lighting controller, wherein the emotivelight controller and the network lighting controller are connected via adedicated lighting network; determining a light effect identifierincluded in the lighting data; determining a light effect associatedwith the light effect identifier; presenting the light effect on anemotive lighting device controlled by the emotive light controller,according to a timed presentation pattern, wherein the timedpresentation pattern is associated with a coordinated, casino-networklight show presentable on the emotive lighting device and on a pluralityof casino content presentation devices in a casino; determining a soundeffect associated with the light effect identifier, wherein the soundeffect accompanies the light effect in the coordinated, casino-networklight show; and presenting, contemporaneously with the light effect, thesound effect, on speakers associated with the wagering game machine. 8.The one or more machine-readable media of claim 7, wherein saidoperation of determining the sound effect associated with the soundeffect identifier includes operations comprising: determining an audiofile associated with the light effect identifier; determining soundeffect presentation instructions associated with the light effectidentifier; and playing the audio file, on the speakers associated withthe wagering game machine, according to the sound effect presentationinstructions.
 9. The one or more machine-readable media of claim 7,wherein the network lighting controller is configured to send,exclusively, the lighting data from the network lighting controller. 10.The one or more machine-readable media of claim 7, wherein theoperations further comprise using the lighting data to trigger gamingactivity on the wagering game machine.
 11. The one or moremachine-readable media of claim 7, the operations further comprising:receiving the lighting data according to the timed presentation patternfor the coordinated, casino-network light show; and presenting the soundeffect according to the timed presentation pattern.
 12. The one or moremachine-readable media of claim 7, the operations further comprising:determining presentation characteristics of the light effect; andpresenting the sound effect in coordination with the presentationcharacteristics of the light effect.
 13. A system, comprising: a networklighting controller configured to determine a casino-wide, multi-mediashow presentable across a plurality of casino-content presentationdevices in a casino, wherein the casino-wide, multi-media show isrelated to a wagering game event for a community wagering game,determine channels assigned to the plurality of casino-contentpresentation devices, generate network lighting control data for thecasino-wide, multi-media show, wherein the network lighting control datais configured with light show identification information for individualmulti-media effects presentable on the plurality of casino-contentpresentation devices, and wherein the light show identificationinformation is customized for each of the channels based on apresentation pattern for the community wagering game, and provide thenetwork lighting control data to the channels assigned to the pluralityof casino-content presentation devices, via a dedicated lightingnetwork; and a gaming effects controller associated with at least onecasino-content presentation device from the plurality of casino-contentpresentation devices, configured to receive the network lighting controldata, identify a sound effect associated with the network lightingcontrol data, and present the sound effect.
 14. The system of claim 13,wherein the gaming effects controller is further configured to determinea light effect associated with the network lighting control data, andpresent the light effect, on the at least one casino-contentpresentation device, contemporaneously with the sound effect.
 15. Thesystem of claim 13, further comprising: a community wagering game serverconfigured to provide the wagering game event for the community wageringgame, determine that the at least one casino-content presentation deviceis associated with the community wagering game, and provide the networklighting control data to the gaming effects controller for the at leastone casino-content presentation device because the at least onecasino-content presentation device is associated with the communitywagering game.
 16. The system of claim 15, wherein the at least onecasino-content presentation device is associated with a wagering gamemachine, and wherein the community wagering game server is furtherconfigured to determine a wagering game player account associated withthe community wagering game, and determine that the wagering game playeraccount is logged on to the wagering game machine associated with the atleast one casino-content presentation device.
 17. The system of claim13, wherein the casino-wide, multi-media show is tied to functionalityfor the community wagering game.
 18. The system of claim 13, wherein thededicated lighting network is a DMX lighting network and wherein thenetwork lighting data includes lighting show identification numbers. 19.An apparatus, comprising: an emotive light controller configured toreceive lighting data from a network lighting controller, determine alight effect associated with the lighting data, present the light effecton one or more emotive lighting devices according to presentationinstructions for a casino-wide content presentation, wherein thecasino-wide content presentation is presentable on a plurality ofcasino-content presentation devices in a casino; and a sound controllerconfigured to determine a sound effect associated with the lightingdata, wherein the sound effect correlates with the light effect for thecasino-wide content presentation, and present the sound effectcontemporaneously with the light effect as part of the casino-widecontent presentation.
 20. The apparatus of claim 19, wherein the soundcontroller is further configured to determine presentationcharacteristics of the light effect, and present the sound effect incoordination with the presentation characteristics of the light effect.21. The apparatus of claim 19, wherein the presentation characteristicsof the light effect comprise one or more of intensity, frequency,duration, and directionality of lighting content.
 22. An apparatus,comprising: means for receiving lighting data from a network lightingcontroller, wherein the apparatus is connected to the network lightingcontroller via a dedicated lighting network; means for determining alight effect identifier included in the lighting data; means foraccessing a computerized storage mechanism that includes a reference tothe light effect identifier; means for determining light effectpresentation instructions associated with the reference to the lighteffect identifier; means for presenting a light effect on one or moreemotive lighting devices according to the light effect presentationinstructions; means for determining sound effect presentationinstructions associated with reference to the light effect identifier;and means for presenting a sound effect, contemporaneously with thelight effect, according to the sound effect presentation instructions.23. The apparatus of claim 22, wherein the computerized storagemechanism includes one or more light effect playlists and sound effectplaylists that are associated with each other via the reference to thelight effect identifier.
 24. The apparatus of claim 22, wherein thenetwork lighting controller is a DMX lighting controller.
 25. Theapparatus of claim 22, wherein the lighting data is associated with awagering game event that controls a wagering game presentation across aplurality of presentation devices in a casino and wherein the apparatusis associated with at least one of the plurality of presentationdevices.